Guardian Nigeria
A visionary Nigerian entrepreneur, Abiodun Adetu, has spearheaded the successful launch of Naija Market Day in North America.
The inaugural event, held at Soul Sanctuary, Manitoba, Canada, marked a significant milestone in celebrating Nigerian culture and community through the local market experience in North America.
Naija Market Day, a brainchild of Abiodun Adetu, who is the founder of Babsomo Communications Media, was conceived to bring the vibrant spirit of Nigerian markets to North America.
“There is something about our markets that you can never get shopping in the stores here in North America, the energy, the fun, the friendship, the community and all the bustling of the market,” she said.
The event showcased a wide array of local vendors offering authentic Nigerian products, including fashion, art, crafts and cuisine. Attendees were immersed in the rich cultural experience with traditional Nigerian music, dance performances, and interactive cultural displays.
The event drew an impressive crowd, highlighting the strong interest and appreciation for Nigerian culture in the region.
“We are thrilled with the turnout and the positive reception of Naija Market Day. This event has successfully bridged cultural gaps and provided a platform for local entrepreneurs to showcase their products and connect with a broader audience,” Adetu said.
Naija Market Day garnered significant media attention, both locally and internationally, underscoring the event’s importance and the growing interest in Nigerian culture. According to Adetu, the extensive coverage has amplified the voices of Nigerian vendors and performers, offering them broader exposure and recognition.
